Jin+Ja is a health and wellness elixir, combining 3 superfoods. Aiming to boost metabolism, reduce inflammation, and increase energy.
After being featured on CBS, Jin+Ja needed a way to leverage the exposure into a long-term growth strategy and achieve a CPA which would be suitable for scaling.
A new marketing campaign was built to re-engage their current audience and speak to a previously untapped broader national audience.
The campaign was immensely successful, generated 10 million views, and scaled revenue from thousands a year to millions in 2 years. Driven by ad specific generated content, we engaged millions of people with the brand.
$ generated, last year alone
Views, during the campaign